Graphic Designer

Raúl is a graphic designer and educator currently living in Grand Rapids, MI. Originally from Bogotá, Colombia, Raúl joined the Art & Design faculty at Grand Valley State University in 2016, where he teaches beginning through advanced courses in Typography and Graphic Design. Before joining Grand Valley, Raúl worked for a wide variety of organizations and clients, having gained experience in many fields within the profession, including branding and identity design, advertising, print design, digital and mobile design, front-end development, user experience design, book and book cover design and illustration. His research is focused on the exploration of confluences between graphic design and music.  His work for the arts and culture industries has been published by Farrar Straus and Giroux, S. Fischer Verlag in Germany, Yep Roc Records and Northwestern University, among others.

Besides his role as a teacher, Raúl currently practices as an independent graphic designer, working with clients from around the country.



“The book arrived today. I have never been so proud! It is so beautiful and carefully tended—By far the loveliest thing I’ve ever seen my name on.” —Tift Merritt / singer, songwriter.

“You’re a fucking genius. These are wonderful, and with a really great variation—which will certainly please [publisher and author].”—Jeff Clark / Book Designer, Quemadura.

“It looks so beautiful!… Thank you for creating a professional and attractive online presence for me. It’s working!!!” —Christine M. Tracy / Author.

“I love them! Great work. Really, so good. Thanks!” [Also…] “People all over campus have commented on how much they like your posters.” —Catherine Taylor / Associate Professor, Ithaca College / Author

“I believe Raúl perfectly combines artistic creativity with professionalism. I attribute a large part of Make Goals Not War’s international success to his creative vision.” —Matias Margulis / Director, Make Goals Not War

“Working closely with Raúl, I appreciated the depth and commitment behind his designs and graphic production. He is also an incredibly talented designer.” —Donald Harrison / Executive Director, Ann Arbor Film Festival

“I especially admire how capable Raúl is of working on a quick project and having it look amazing, as well as how when time permits, he devotes a great deal of research, thought and experimentation to produce some real mind-blowing work.” —Pete Garner / Marketing Manager, Zingerman’s