Hello! My name is Raúl Peña. I am a graphic designer and educator based in Grand Rapids, Michigan.

I have worked as a freelance designer since 2009, serving clients throughout the U.S.. I specialize in branding & identity design, brand collateral, digital design (user interface & visual design), and all things print.

Between 2012 and 2015, I was part of amazing creative teams in Chicago, contributing to the creation of intuitive and beautiful digital experiences for Fortune 500 and 1000 companies. From 2003 to 2009, I was part of the award-winning Marketing & Graphics team at Zingerman’s, a company once named “the coolest small company in America” by Inc. Magazine.

My work for the arts and culture industries has been published by Farrar Straus and Giroux, S. Fischer Verlag in Germany, Yep Roc Records and Northwestern University, among others.

In 2016, I joined the faculty at Grand Valley State University as an assistant professor and teach beginning through advanced courses in Typography and Graphic Design. My research is focused on the exploration of confluences between graphic design and music.

Let’s work together!
email me: raul@raulpg.com

Client Testimonials

“The book arrived today. I have never been so proud! It is so beautiful and carefully tended—By far the loveliest thing I’ve ever seen my name on.” —Tift Merritt / singer, songwriter.

“You’re a fucking genius. These are wonderful, and with a really great variation—which will certainly please [publisher and author].”—Jeff Clark / Book Designer, Quemadura.

“It looks so beautiful!… Thank you for creating a professional and attractive online presence for me. It’s working!!!” —Christine M. Tracy / Author.

“I love them! Great work. Really, so good. Thanks!” [Also…] “People all over campus have commented on how much they like your posters.” —Catherine Taylor / Associate Professor, Ithaca College / Author

“I believe Raúl perfectly combines artistic creativity with professionalism. I attribute a large part of Make Goals Not War’s international success to his creative vision.” —Matias Margulis / Director, Make Goals Not War

“Working closely with Raúl, I appreciated the depth and commitment behind his designs and graphic production. He is also an incredibly talented designer.” —Donald Harrison / Executive Director, Ann Arbor Film Festival

“I especially admire how capable Raúl is of working on a quick project and having it look amazing, as well as how when time permits, he devotes a great deal of research, thought and experimentation to produce some real mind-blowing work.” —Pete Garner / Marketing Manager, Zingerman’s


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